Tru Ruts presents See More Perspective’s ARCHITEXTUAL DESIGN

SEE MORE PERSPECTIVE moved back to the Twin Cities after an eight-year stint in Chicago as a youth organizer, hip hop artist and all-around troublemaker in 2007. Since then, he’s played the shadows of the TC hip hop scene, emerging here and there to perform with label-mate Guante at the Soundset Festival, produce and record tracks for some of the scene’s top artists, release an indie-pop Halloween album as one half of Strange Perspective, beatbox for KRS-ONE and take part in countless other traditional and not-so-traditional events.

He also worked on his debut full-length, ARCHITEXTUAL DESIGN, a sprawling, ambitious concept album featuring Chicago’s broad-shouldered swagger, St. Paul’s down-home realness and Minneapolis’ forward-thinking drive. Three years plus in the making, that album is set to be released on November 30th, on rising label Tru Ruts/Speakeasy Records’ Bandcamp page and in record stores after December 3rd.

Armed with a raspy, Lyrics Born-style drawl capable of both rapping and singing, a quick-witted positivity that never comes off as sugar-coated or phony, and an unapologetic earnestness that’s so rare in indie hip hop today, See More has created an album that quite literally sounds like nothing else out there. The album flows from heartbreaking storytelling tracks with real lyrical depth to party songs that celebrate hip hop’s roots to Gnarls Barkley-esque pop songs to wildly funky instrumentals to much more. Featuring Chicago rappers and Twin Cities spoken word artists, ARCHITEXTUAL DESIGN is always anchored by See More’s voice—in both the literal and literary sense of the word.

And it’s that voice that makes the album so special. See More Perspective is attempting to bring sincerity back. This isn’t ironic dance pop, tongue-in-cheek underground rap or faux-European synth music; this is a statement about culture as communication—not just the background noise of our lives, but the real foundation and structure on which we stand.

‘ARCHITEXTUAL DESIGN’ is available for download at Tru Ruts’ Bandcamp.

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‘A Hug from a Stranger’ (Video) – Guante + Big Cats!

Check out the new video from Guante + Big Cats!. Directed by Tony Perkins, this video is for the song “A Hug From a Stranger” from their debut LP, “An Unwelcome Guest.” The song is a quiet moment in the narrative of the larger concept album, a story that deals with love, radical politics, superhero mythology and yes, zombies. Featuring Haley Bonar, Big Quarters, Chastity Brown, Eric Blair of No Bird Sing and Prolyphic of Strange Famous Records, the album was released in January of 2010 on Tru Ruts/Speakeasy Records and is available for purchase at guanteandbigcats.bandcamp.com or truruts.bandcamp.com. Video shot on location at E Squared Cafe in Brainerd, MN.

“Part Cormac McCarthy, part Woody Guthrie, and part Public Enemy, An Unwelcome Guest is an intricately woven poetic and sonic excursion through landscapes mental, emotional, and physical, cementing Guante and Big Cats!’s status as two of the best emerging artists within Twin Cities hip-hop.” – TC Daily Planet

“Guante could very well follow Atmosphere and P.O.S. in the long-line of outstanding rappers to break from the Midwest.” – CMJ

“Guante and Big Cats! create intelligent, political hip hop that mercifully doesn’t come off as preachy or self-righteous. It’s sobering, demanding your attention like a car crash, yet emotional and alarmingly intimate at times.” – City Pages

‘Architextual Design’ Release Party

ARCHITEXTUAL DESIGN RELEASE PARTY
CD RELEASE PARTY: FRI DEC 3RD
@ HELL’S KITCHEN (80 9th Street South, Minneapolis, MN 55402)
featuring Mayda, Guante, Fresh Squeeze, DJ Rube + More
10:00pm 18+ $5

New Download: Pyramids (Ganzobean Remix)

November’s installment of ‘See More Perspective’s Boombox Emporium’, an eclectic, monthly free music series, presents a spectacular remix of a Chicago underground classic. ‘Pyramids’ interweaves loose cultural allegories of See More’s Mexican heritage and its relationship to African history while drawing parallels to ancient civilizations and modern day hip hop. The inspired, electro-funky remix, featuring an upgraded chorus and a new verse, delves deeper into these multicultural undertones and brings out the idea of how hip hop and its practitioners are building cultural monuments for the ages. Just the kind of casual, big picture yet party appropriate philosophy you can expect from SEE MORE PERSPECTIVE. Ganzobean has been busy producing tracks for local legend Musab, touring with the likes of Abstract Rude and just released a free EP dedicated to Jack White.